Source: Springfield Republican March 6, 1930 |
On this day, March 6, 1930 Clarence Birdseye's frozen foods were introduced to the market place! Springfield, MA was advertised as one of the test markets selected for his products. The Birdseye Frosted Foods were also available to the residents of Longmeadow, MA when they stopped in to make their purchase at the Thrift Stores, Inc. that was located at 10 Bliss Road!
Source: Springfield Republican March 6, 1930 |
The Massachusetts inventor and scientist Clarence Birdseye invented the quick freezing process.
Source: Springfield Republican March 6, 1930 |
There were many foods available for purchase.
Source: Springfield Republican March 6, 1930 Note: A partial list of the stores are found earlier in this story. |
Frozen foods were available to Longmeadow shoppers when they shopped at the self service Thrift Stores, Inc. at 10 Bliss Road.
Source: 1933 Longmeadow Sesquicentennial Official Souvenir |
It would be very interesting to learn how many Longmeadow families tried this new product in March of 1930 and what their reviews were. Today, the Birds Eye Frozen food products along with other frozen food brands are enjoyed by numerous families and we see them in grocery stores.
~Written by Judy Moran